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WINTER SALE  | UP TO 40% OFF 

The Hugo Laurent Collection

The more you collect,
the more you save

Dress the wardrobe properly. Timeless pieces, built to last.

2 pieces
10%
off
A considered
starting point
You save1 piece nearly free
3 pieces
15%
off
Build a
complete look
You saveHalf a piece extra
Most chosen
4 pieces
20%
off
The full
gentleman's edit
You saveAlmost 1 free piece
Best value
6 pieces
30%
off
The complete
wardrobe
You saveAlmost 2 free pieces
Discount applied automatically at checkout · Free shipping from 2 pieces

HUGO LAURENT | ZIP-UP PULLOVER FOR MEN

Regular price $59.95
Sale price $59.95 Regular price

HUGO LAURENT | MEN'S CASUAL FLEECE SWEATSHIRT

Regular price $60.95
Sale price $60.95 Regular price
HUGO LAURENT | RETRO PRINTED SWEATER

HUGO LAURENT | RETRO PRINTED SWEATER

Regular price $62.95
Sale price $62.95 Regular price $118.95

HUGO LAURENT | HALF-BUTTON SWEATER

Regular price $59.95
Sale price $59.95 Regular price

HUGO LAURENT | PREMIUM MEN'S SWEATER

Regular price $94.95
Sale price $94.95 Regular price
HUGO LAURENT | CASUAL HALF-ZIP SWEATER

HUGO LAURENT | CASUAL HALF-ZIP SWEATER

Regular price $66.95
Sale price $66.95 Regular price $111.95
HUGO LAURENT | FLEECE ZIP CARDIGAN

HUGO LAURENT | FLEECE ZIP CARDIGAN

Regular price $89.95
Sale price $89.95 Regular price $150.95
HUGO LAURENTβ„’ | Bradbury Quarter Zip

HUGO LAURENTβ„’ | Bradbury Quarter Zip

Regular price $58.95
Sale price $58.95 Regular price $97.95

HUGO LAURENT | TRENDY ZIP SWEATER

Regular price $58.95
Sale price $58.95 Regular price

HUGO LAURENTβ„’ | Roll Neck Sweater

Regular price $143.95
Sale price $143.95 Regular price
HUGO LAURENTβ„’ | Full-Zip Sweater Vest

HUGO LAURENTβ„’ | Full-Zip Sweater Vest

Regular price $65.95
Sale price $65.95 Regular price $109.95

HUGO LAURENTβ„’ | PURE CASHMERE SWEATER

Regular price $78.95
Sale price $78.95 Regular price

HUGO LAURENT | POLO SWEATER FOR MEN

Regular price $104.95
Sale price $104.95 Regular price
HUGO LAURENT | ELEGANT WARM SWEATER FOR MEN

HUGO LAURENT | ELEGANT WARM SWEATER FOR MEN

Regular price $65.95
Sale price $65.95 Regular price $105.00
HUGO LAURENTβ„’ | AndrΓ© Ferran Cashmere Turtleneck

HUGO LAURENTβ„’ | AndrΓ© Ferran Cashmere Turtleneck

Regular price $64.95
Sale price $64.95 Regular price $128.95
HUGO LAURENTβ„’ | Sullivan Grid-Knit Cotton Sweater

HUGO LAURENTβ„’ | Sullivan Grid-Knit Cotton Sweater

Regular price $49.95
Sale price $49.95 Regular price $99.95
HUGO LAURENTβ„’ | Refined Cashmere Sweater | Dark Gray

HUGO LAURENTβ„’ | Refined Cashmere Sweater | Dark Gray

Regular price $166.95
Sale price $166.95 Regular price $333.95
HUGO LAURENTβ„’ | Zip-Up Hooded Gilet

HUGO LAURENTβ„’ | Zip-Up Hooded Gilet

Regular price $49.95
Sale price $49.95 Regular price $56.95
HUGO LAURENTβ„’ | Milano Hooded Jacket - Champagne

HUGO LAURENTβ„’ | Milano Hooded Jacket - Champagne

Regular price $77.95
Sale price $77.95 Regular price $116.95
HUGO LAURENTβ„’ | Napoli Reversible Cashmere Hoodie

HUGO LAURENTβ„’ | Napoli Reversible Cashmere Hoodie

Regular price $173.95
Sale price $173.95 Regular price $361.95
HUGO LAURENTβ„’ | Philip Hooded Turtleneck Sweater

HUGO LAURENTβ„’ | Philip Hooded Turtleneck Sweater

Regular price $57.95
Sale price $57.95 Regular price $124.95
HUGO LAURENTβ„’ | Sweater | Waffle-Knit Sweater with Half-Zip

HUGO LAURENTβ„’ | Sweater | Waffle-Knit Sweater with Half-Zip

Regular price $49.95
Sale price $49.95 Regular price $92.95
HUGO LAURENTβ„’ | Leon - Men’s Ultra Comfortable 2-in-1 Quarter-Zip

HUGO LAURENTβ„’ | Leon - Men’s Ultra Comfortable 2-in-1 Quarter-Zip

Regular price $70.95
Sale price $70.95 Regular price $141.95
HUGO LAURENTβ„’ | Milo | Men's Waffle Knit Jersey

HUGO LAURENTβ„’ | Milo | Men's Waffle Knit Jersey

Regular price $33.95
Sale price $33.95 Regular price $66.95
HUGO LAURENTβ„’ | The Zermatt Quarter-Zip

HUGO LAURENTβ„’ | The Zermatt Quarter-Zip

Regular price $60.95
Sale price $60.95 Regular price $100.95
HUGO LAURENTβ„’ | Stylish Men's Half-Zip Sweater

HUGO LAURENTβ„’ | Stylish Men's Half-Zip Sweater

Regular price $49.95
Sale price $49.95 Regular price $99.95
HUGO LAURENTβ„’ | Clarkson Merino Wool Turtleneck

HUGO LAURENTβ„’ | Clarkson Merino Wool Turtleneck

Regular price $90.95
Sale price $90.95 Regular price $180.95
HUGO LAURENTβ„’ | Ugo Fleece Half-Zip Turtleneck

HUGO LAURENTβ„’ | Ugo Fleece Half-Zip Turtleneck

Regular price $50.95
Sale price $50.95 Regular price $100.95
HUGO LAURENTβ„’ | ELEGANT HOODED JACKET

HUGO LAURENTβ„’ | ELEGANT HOODED JACKET

Regular price $55.95
Sale price $55.95 Regular price $156.95
HUGO LAURENTβ„’ | Morgan Crewneck Patterned Sweater

HUGO LAURENTβ„’ | Morgan Crewneck Patterned Sweater

Regular price $49.95
Sale price $49.95 Regular price $63.95
HUGO LAURENTβ„’ | Robin Crew Neck Cable Knit Sweater

HUGO LAURENTβ„’ | Robin Crew Neck Cable Knit Sweater

Regular price $38.95
Sale price $38.95 Regular price $76.95

HUGO LAURENTβ„’ | Merino Aran Sweater

Regular price From $111.95
Sale price From $111.95 Regular price
HUGO LAURENTβ„’ | Mark Houston Denim Knit

HUGO LAURENTβ„’ | Mark Houston Denim Knit

Regular price $57.95
Sale price $57.95 Regular price $179.95

HUGO LAURENTβ„’ | Henry Creston Fleece Jacket

Regular price $59.95
Sale price $59.95 Regular price
HUGO LAURENTβ„’ | Boston Wool Haven Sweater

HUGO LAURENTβ„’ | Boston Wool Haven Sweater

Regular price $46.95
Sale price $46.95 Regular price $89.95

HUGO LAURENT | MEN'S PATCHWORK SWEATER

Regular price $58.95
Sale price $58.95 Regular price
Verified customers

Real men. Real results.

4.8
★★★★★
Based on 2,819 verified reviews
Marcus T.2 hours ago
★★★★★

"Looks sharp without trying."

I travel constantly for work. Threw this on for a 6am flight and landed looking rested and put together. The fabric has real weight to it, warm without being heavy, exactly what you want heading into fall.

New York, NY
Jason K.4 hours ago
★★★★★

"My wife said don't change. Review done."

Took a mirror pic before dinner. She replied "don't change" in under 10 seconds. The cloth is dense and holds its shape beautifully. Ideal for the cooler months. Already ordered two more.

Chicago, IL
David H.7 hours ago
★★★★★

"I haven't told anyone where I shop."

Friends keep asking what changed about how I dress. The fabric is thick and substantial, the kind that actually keeps the fall chill out. Nothing screams "I tried too hard." That is the whole point.

Boston, MA
Christopher B.1 day ago
★★★★★

"She thought I was Italian."

First online clothing order in years. Came in exactly right. Wore it to a waterfront dinner on a crisp fall evening and stayed warm all night thanks to the fabric weight. My date thought I was Italian. I'm from Ohio. I'll take it.

Columbus, OH
Andrew S.2 days ago
★★★★★

"My dad said I finally understand clothes."

Wore this to my father's birthday dinner. He's 72 and extremely particular. He leaned over mid-meal: "you finally understand what good clothes are." He even reached over to feel the cloth. That says everything.

Philadelphia, PA
Michael W.3 days ago
★★★★★

"Not usually a burgundy guy. I am now."

My wife picked this as a gift. I was skeptical about the color, but the deep fall tone is spot on. By the second round at brunch three people asked where I got it. The fabric feels premium in the hand. Ordered two more since.

Denver, CO
Robert L.4 days ago
★★★★★

"They assumed I owned the sailboat."

Weekend at a friend's marina. Threw this on Saturday morning with dark jeans. By 10am a couple at the dock assumed I owned one of the boats. The cloth is heavy enough to hold up against the fall wind off the water. I don't own a boat. But I understood why they thought so.

Seattle, WA
Thomas B.5 days ago
★★★★★

"Years chasing this look. Finally here."

Spent a lot trying to nail this aesthetic. The fabric weight is exactly right, substantial without being stiff, and it drapes properly instead of hanging flat. Perfect for fall layering. Worn it four times already. Compliments every time.

Portland, OR
Kevin M.6 days ago
★★★★★

"I don't write reviews. Had to this time."

My buddy showed up to a fall cookout looking better than everyone. Turned out it was Hugo Laurent. Ordered the same day. Fits perfectly at 6ft 185lb and the fabric is noticeably better than anything else in my closet.

Austin, TX
William C.1 week ago
★★★★★

"Three orders in and not stopping."

Had a wedding and needed something intentional. The combination worked perfectly. Several people asked during the reception. The cloth has a real richness to it that photos don't capture. Quality is consistent across all three orders.

Nashville, TN
Daniel P.1 week ago
★★★★★

"Warm enough for October hikes."

Bought this heading into the colder season and it has become my go-to. The fabric is thick and holds heat without feeling bulky. Took it on a weekend in the mountains and it handled the wind and drizzle without a problem.

Minneapolis, MN
Oliver R.1 week ago
★★★★★

"The material is a cut above."

You can tell the difference the moment you pick it up. Dense, soft and properly finished, no thin lining or loose stitching. Wore it through a wet fall week and it kept its shape perfectly. Worth every penny.

Pittsburgh, PA
Henry G.2 weeks ago
★★★★★

"Fall wardrobe sorted."

Replaced half my cold-weather wardrobe with Hugo Laurent this season. Everything has the same dense, quality fabric and the colors suit the season perfectly. Washes well too, no pilling after several wears. Exactly what I was after.

Kansas City, MO
Support

Questions worth answering

Everything you need to know before you order.

◆
We ship all orders within 1–2 business days. Delivery to the US typically takes 7–12 business days. Once your order ships you will receive a tracking number by email so you can follow your package every step of the way. We don't cut corners on packaging — your order arrives folded, clean, and ready to wear.
Yes. If the fit isn't right, we make it right. You have 30 days from delivery to request a return or exchange. Items must be unworn and in original condition. Email us at info@hugolaurent.com and we'll handle the rest. Most customers find our sizing runs true — if you're between sizes, size up.
Our pieces are made from premium piquΓ© cotton and fine merino wool blends depending on the garment. We select fabrics for weight, drape, and durability — the kind that holds its shape after washing and doesn't pill after three wears. No synthetic fillers. No shortcuts. The density you feel when you pick it up is intentional.
Our sizing follows a classic American fit — tailored through the shoulder and chest, with room to move. Not slim-fit tight, not boxy. If you're unsure, measure your chest and compare to our size guide on the product page. Most customers find their usual size works. If you're between two sizes, we recommend sizing up for a relaxed, intentional look.
That's the point. A logo is a brand asking you to advertise for them. Hugo Laurent is built on the principle that the quality speaks for itself. No embroidered horse. No crocodile. No chest branding. The men who wear Hugo Laurent don't need a label to signal what they know — the fabric, the fit, and the way a room responds does that for them.